AI Raises the Floor. You Own the Ceiling.
The keynote version of the thesis. Why AI just made average selling obsolete, what the top 2% do that machines can’t, and the five moves every rep can start running on Monday.
Sessions built on one idea: AI raised the floor under every sales team, and the only durable edge left is the human work at the ceiling. No motivational filler, no AI doom — just what the top 2% do, backed by data, made practical for the room.
The keynote version of the thesis. Why AI just made average selling obsolete, what the top 2% do that machines can’t, and the five moves every rep can start running on Monday.
Multithreading as the highest-leverage skill in complex B2B — how elite sellers map a buying committee, recruit a Champion, and manage the conflict that kills most deals.
Buyers complete 80% of the journey alone. This session rebuilds discovery around the moments that still matter — the 11–14 question architecture, the talk-listen ratio, and earning the right to skip it with execs.
A clear-eyed, hype-free framework for where AI belongs in the sales motion — and the human work that should never be handed to a model, no matter how good it gets.
Engagements are selective and built for the specific room. Tell me about your team, your event, and what you want them walking out believing.